PR/Media

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Hi, nice to meet you. We are Marcel & Tobi and we’re glad to have you on our blog.

If you would like to work with Home is where your Bag is, you came to the right spot. We are always interested in new experiences and places to publish thrilling stories, travel tips and reviews for our readers.

We are available to a whole range of cooperation and advertising opportunities with the travel industry. On this page we would like to give you an insight to the possibilities to cooperate.

Why you should work with Home is where your Bag is

Our blog is about individual traveling as a lifestyle. About getting to know new and exciting destinations in order to encourage our readers to travel there. The world has to offer so many beautiful places and we love to inspire our readers. The main focus lies on destinations in Asia (especially Southeast Asia), as well as Australia and Oceania.

Our readers are a mix of individual backpackers, flashpackers and digital nomads. They are looking for undiscovered places, unforgettable memories and often they are on the road for a couple of weeks, or even for many months of the year. They travel on their own and book flights, hotels etc. mostly online.

Our target group are travelers with a normal budget. They are neither luxury travelers nor do they have to count every single penny.

Numbers and facts

We have overall more than 148,630 monthly readers (about 104,415 on the German version*) and more than 78,850 fans and followers* on our Social Media channels (Facebook, Twitter, Instagram, Pinterest etc.).

We are a trusted source for our readers. About one out of four* of them returns on a regular basis to get the newest travel tips and experiences about destinations, accommodations, tours and to see interesting pictures of all those.

Our published posts on Social Media are regularly shared and our readers and traffic are increasing monthly.

If you would like to reach out to those travelers and promote your company/product to them, then contact us today! We will answer your request as soon as possible.

Our traffic and Social Media statistics

Home is where your Bag is – mainly accessed from the following countries (English site):

Malaysia
Indonesia
Singapore
Australia
UK and US

The following graphic indicates our Google Analytics stats of the past 30 days*:

More statistics*

Facebook fans: 11,479+
Twitter followers Tobi: 22,710+
Twitter followers Marcel: 19,799+
Instagram followers: 20,251+
YouTube subscribers: 1963+
YouTube views: 951,519+
Pinterest followers: 713+
Newsletter subscribers (German only): 1935+
Push subscribers: 11871+

* Last update 01/2018, source: Google Analytics

Advertising and cooperation opportunities on our blog

Social Media publishing

We promote your product or service on Facebook and Twitter, recommend them and link back to your website.

Ebook and newsletter sponsoring

We place your logo in our ebook which is free for every newsletter subscriber. We can also compose an advertorial directly in the newsletter which is sent monthly to our readers.

Product tests

We will test your product or service (trips, accommodations, airlines, restaurants, travel and technology equipment etc.) and write a report about our experience including a link to your website.

Banner advertising

We place your banner (possible in different sizes) for an defined duration on our blog.

Partnerships

Of course we are interested in lasting and trusted partnerships. You sell travel related products or you are responsible for the marketing of a destination? We can publish a series of articles about your product or destination, test your product and write an honest report about it.

Press trips

We are also available for press trips, if they are matching the focus of our blog. We can run a live coverage on our social media channels and afterwards we could publish one or more reports on our blog (including links to your website).